UNDERSTANDING THE PROBLEMProblem DefinitionIn the case of this company the system would be the advertising campaign of The Queenslander vacation Resort in Cairns - the brochures and other advertising techniques the company has already employed to inform people about their company and the service it offers.
The purpose of the existing system is to inform potential customers about the services provided by the Queenslander Holiday Resort so they stool receive more business and earn more money. some(prenominal) shortcomings of the current system would be that it is hard to reach a wider audience with the current advertising techniques. It is hard to actu anyy gravel these brochures etc. into the customers hands. Most people just throw past junk mail they receive inside their mailbox and its as well as very expensive and troublesome to hand out subject copies of advertisements. If there was a website for the Queenslander Holiday Resort a quid more people would be able to access it - a lot of people nowadays turn to the internet as their main source of information. Besides it would be much easier for soul to look up everything they want to know on the net rather than ring up the company or cut off up a brochure that probably wont have all the information they want on it.
For this project the system that postulate to be analysed is the website that I as the web designer was accredited to create. The purpose of this system is withal to inform the potential customers/ planetary public of the services provided by the Queenslander Holiday Resort and frankincense to gain more customers and earn a greater profit. It also aims to just let customers know of the existence of the business so future business might come its way via intelligence information of mouth.
Company background: this business...
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