Marketing Research: Kudler Fine Foods

University of Phoenix Online412/MarketingSeptember 4, 2009Executive SummaryMarketing is considered to be a concept that is complex involving a comprehensive course of action. Companies represent the consumers they aspire to serve by creating the significance for these consumers by preparing a merchandising strategy. Once the selling strategy has been identified and the marketing plan is created then the marketing strategy is set in motion. The kind of plan for marketing ordain center on a primary conclave of individuals and will be precisely associated with the marketing mix. The company will use a mixture of marketing tools to satisfy the customer needs and objectives established by the company known as a marketing mix.

Table of ContentsExecutive Summary . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2Table of Contents . . . . . . . . . . . . . . . . . . . . . .



. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3Introduction . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4Marketing search . . . . . . . . .

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